Training

Drive a supreme sales team

Team leaders are imperative to the success of a retailer’s staff collective. Without a proper path or staff motivation, frontline figures are not going to be able to come close

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Brand extension strategies

As the online presence of any retail brand matures attention shifts to methods of expanding and deepening customer connections and strengthening communications that reflect the core brand. If not growing,

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Integrate promotional activities

Some retailers have never pursued multi-channel strategies to sell to customers. Even with single product retailers, the introduction of online channels in addition to existing bricks-and-mortar approaches can cause discontinuities

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Manage online brand loyalty

The advances in technology that brought the internet itself into being have largely enabled the management of brand loyalty in an online context. Without technology that allows for customer behaviours

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Expand brand awareness

Once online, many retail brands look for opportunities to expand the reach of their company by developing strategies to boost brand awareness. To learn how to steer your success as

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The heart of hiring

The Retail Ready Jobs Program gives employers a new way to hire, without compromising on quality. For over two years the Australian Retailers Association (ARA) have been partnering with Myer’s

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Manage promotional activities

Extensive planning and alignment with wider business activities lays a strong foundation for promotions that excite customers, benefit business and minimise unnecessary pressure on store and visual merchandising staff.  The

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