24 December 2014:Pre-Christmas shopping may be wrapping up tonight but retailers are preparing for another day of mammoth sales on December 26 with $2.072 billion expected to be spent on Boxing Day alone, representing a year on year increase of $72 million.

Despite New South Wales (NSW) being tipped to experience the highest levels of growth in post-Christmas sales between Boxing Day and 15 January 2015 (4.2 percent), Victorians are predicted to spend more than any other state on Boxing Day itself.

Victorians are tipped to spend at least $682 million on Boxing Day – out-shopping all of the other states including NSW ($584 million) and Queensland ($374 million).

ARA Executive Director Russell Zimmerman said it was obvious that ludicrous regulations to trading hours in some states, including NSW, have had a major impact on these projected Boxing Day sales figures.

“NSW is Australia’s most populous state, and yet Victoria easily takes the cake when it comes to expected Boxing Day sales. This equals a $98 million loss of trade to NSW retailers, with absurd and outdated trading restrictions largely to blame.

“The ARA is extremely concerned that retailers in some states across Australia are disadvantaged by restrictive reading hours that prevent them from opening their stores on Boxing Day.

“Consumers can buy online 24/7 but many bricks and mortar stores are still unable to open on, what is for many, the largest trading day of the year. We urge the government to review these restrictions as soon as possible.

“On a more positive note, those retailers that are preparing to open on Boxing Day are feeling very confident. If sales continue like they have over the past few days, the ARA and Roy Morgan Research predicated post-Christmas figure of $16.1 billion will certainly be exceeded,” Mr Zimmerman said.

Australian shoppers (aged 14 and older) are tipped to spend an average of $850 each from Boxing Day through to 15 January 2015, representing year on year growth of 3.6 percent.

Since 1903, the Australian Retailers Association (ARA) has been the peak industry body representing Australia’s $265 billion retail sector, which employs over 1.2 million people. The ARA ensures retail success by informing, protecting, advocating, educating and saving money for its 5,000 independent and national retail members throughout Australia. Visit www.retail.org.au or call 1300 368 041






-ends-For interview opportunities with ARA Executive Director Russell Zimmerman call the ARA Media Line T: 0439 612 556 or E:media@retail.org.au


Mr Zimmerman is available in Sydney’s CBD today (Christmas Eve) – phone 0439 612 556 to arrange an interview


ARA predicted Boxing Day spend (broken down by state):

2014 predicted spend
 $        584,830,927NSW
 $        682,838,897VIC
 $        374,767,893QLD
 $        194,085,804WA
 $        112,055,064SA
 $          50,505,201TAS
 $          25,413,445NT
 $          47,717,228ACT
 $    2,072,214,459TOTAL



ARA/Roy Morgan Research figures – post-Christmas retail sales:


 Category2013 Post Xmas

Actual results

Post Xmas Prediction 2014Predicted


HH GOODS257126734.0%


State2013 Post Xmas Actual resultsPost Xmas Prediction 2014Predicted Growth


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